Frequently Asked Questions

These are the questions we get most often about university spinouts, medtech commercialization, and preparing acquisition-ready assets. If you dont see your question here, explore our Start Now, TTO, or M&A pages for more detail.

Frequently Asked Questions

What is Strategic Spinouts and how do you help university researchers?

Strategic Spinouts is a commercialization sprint partner that turns university medtech innovations into acquisition-ready assets. We work with researchers, TTOs, and early founders to secure rights, build commercial models, validate market demand, and package assets for clean transactions in 12-18 months.

How do I spin out a company from university research?

Work with your Tech Transfer Office to secure rights (option/license), define the field-of-use, and build a commercial model aligned with acquirer interest. Our Start Now process is designed to compress this into 60 days instead of the 9–12 month industry norm.

What makes a university spinout acquisition-ready?

Acquisition-ready spinouts have clean IP rights, proven commercial models, market validation through pilots, regulatory compliance, complete due diligence documentation, and demonstrated unit economics that acquirers can understand and value.

How do you build a commercial model for a medical device?

A commercial model defines how the device generates revenue through pricing, distribution channels, customer segments, and recurring revenue streams like consumables or service contracts. It should align with acquirer expectations and market realities.

What is unit economics and why is it critical for spinouts?

Unit economics show the direct revenues and costs per unit sold, helping understand profitability and scalability. It's critical for building sustainable business models and attracting acquirers who need predictable returns on investment.

What is the difference between TAM and market penetration?

TAM (Total Addressable Market) is the total revenue opportunity if 100% market share were achieved, while market penetration is the percentage of TAM actually captured. Both are important for understanding growth potential and competitive position.

How do you calculate customer lifetime value for medical devices?

CLV is calculated by multiplying average revenue per customer by customer lifespan, minus acquisition costs. For medical devices, this includes device sales, consumables, service contracts, and support revenue over the device's useful life.

What is customer acquisition cost in medtech?

Customer acquisition cost (CAC) is the cost associated with acquiring a new customer, including marketing, sales, and onboarding expenses. It's critical for understanding unit economics and marketing ROI in medical device commercialization.

What is competitive advantage in university spinouts?

Competitive advantage is a unique advantage that allows a company to outperform competitors, often derived from IP, technology, market position, or operational efficiency. It's essential for long-term success and acquisition value.

What is scalability in business?

Scalability is the ability of a business to grow and handle increased demand without proportional increases in costs or complexity. It's essential for sustainable growth and attractive to acquirers.

What is an exit strategy?

An exit strategy is a planned approach for selling or transferring ownership of a business, including acquisition, IPO, or management buyout options. It should be considered early in the business planning process.

What is valuation in M&A?

Valuation is the process of determining the economic value of a company or asset, used for investment decisions, acquisitions, and financial reporting. It considers market conditions, growth potential, and risk factors.

What is recurring revenue?

Recurring revenue is predictable and repeatable income, such as subscriptions, service contracts, or consumables. It provides stable cash flow and higher company valuations compared to one-time sales.

What is gross margin and why is it important?

Gross margin is the percentage of revenue remaining after deducting the cost of goods sold. It indicates the efficiency of production and pricing strategy, and is critical for understanding profitability.

What is a go-to-market strategy?

A go-to-market strategy is a plan for launching a product or service, including target customers, pricing, distribution channels, and marketing approaches. It's essential for successful commercialization.

What is product-market fit?

Product-market fit is the degree to which a product satisfies market demand, achieved when customers are buying, using, and recommending the product. It's the foundation of sustainable business growth.

What is a minimum viable product (MVP)?

An MVP is the simplest version of a product that can be released to market with core features, used to test market demand and gather user feedback. It's essential for validating commercial viability.

What is market validation?

Market validation is the process of confirming that there is demand for a product or service in the target market through customer research, surveys, and pilot programs. It should demonstrate that customers will pay for the solution.

What is the commercialization sprint model?

A structured 12-18 month process that accelerates university innovations to acquisition-ready status through focused execution on rights, commercial models, regulatory readiness, and market proof, compressing typical timelines.

What makes Strategic Spinouts different from other commercialization partners?

We're transaction-focused, not development-focused. We build acquisition-ready assets aligned to buyer criteria, with emphasis on clean rights, validated models, and market proof rather than just technical development.

What is the difference between a 510(k) and De Novo regulatory pathway?

A 510(k) is for devices substantially equivalent to existing devices, while De Novo is for novel devices without predicates. 510(k) is faster and less expensive, while De Novo requires more data but provides market exclusivity for novel devices.

How long does FDA 510(k) clearance typically take?

FDA 510(k) clearance typically takes 90-150 days from submission, depending on device complexity and FDA workload. The process can be longer if additional information is requested or if the device requires clinical data.

What is substantial equivalence in medical device regulation?

Substantial equivalence means a new device is as safe and effective as a legally marketed predicate device. It's the standard for 510(k) clearance and requires demonstrating similar intended use, technological characteristics, and safety profile.

What are design controls and why are they important?

Design controls are FDA requirements for medical device development that ensure devices meet user needs through systematic design processes. They include design inputs, outputs, reviews, verification, and validation activities.

What is the difference between verification and validation?

Verification confirms that design outputs meet design inputs through testing and analysis. Validation confirms that the final device meets user needs and intended use through testing under actual or simulated use conditions.

What is ISO 13485 and why do medical device companies need it?

ISO 13485 is the international standard for quality management systems for medical devices. It provides requirements for design, development, production, and service, ensuring consistent quality and regulatory compliance.

What is risk management for medical devices?

Risk management is the systematic process of identifying, analyzing, and controlling risks throughout the device lifecycle. It follows ISO 14971 standards and includes risk analysis, evaluation, and control measures to ensure patient safety.

What is biocompatibility testing for medical devices?

Biocompatibility testing evaluates how materials interact with human tissue and fluids. It follows ISO 10993 standards and includes cytotoxicity, sensitization, and irritation testing to ensure material safety for medical applications.

What is post-market surveillance for medical devices?

Post-market surveillance is the ongoing monitoring of medical devices after market approval to identify safety issues, performance problems, and opportunities for improvement. It includes adverse event reporting and quality monitoring.

What is a predicate device in 510(k) submissions?

A predicate device is a legally marketed medical device used as a reference for substantial equivalence in 510(k) submissions. It demonstrates that the new device is as safe and effective as existing technology.

What is PMA (Premarket Approval)?

PMA is the most stringent FDA regulatory pathway for medical devices that pose significant risk. It requires extensive clinical data and FDA approval before market entry, typically taking 12-18 months.

What is ISO 17025?

ISO 17025 is the international standard for testing and calibration laboratories, ensuring technical competence and reliable results. It's critical for food safety and environmental monitoring technologies.

What is AOAC?

AOAC (Association of Official Analytical Chemists) provides validated analytical methods and standards for food safety, environmental monitoring, and other regulated industries.

What is quality management system (QMS)?

A QMS is a formalized system that documents processes, procedures, and responsibilities for achieving quality policies and objectives. It's required for regulated industries and ensures consistent quality.

What is design history file (DHF)?

A DHF is a compilation of records that describes the design history of a medical device, including design inputs, outputs, reviews, and verification activities. It's required for FDA compliance.

What is device master record (DMR)?

A DMR is a compilation of records containing the procedures and specifications for manufacturing a medical device, including materials, processes, and quality requirements.

What is good manufacturing practice (GMP)?

GMP are quality system requirements for manufacturing medical devices, ensuring consistent production and control of products according to quality standards and FDA regulations.

What is human factors engineering?

Human factors engineering applies knowledge about human behavior, abilities, and limitations to the design of medical devices and systems to ensure safe and effective use.

What is intended use in medical devices?

Intended use is the general purpose of a medical device, including the medical condition, patient population, and user type for which the device is designed. It's critical for regulatory classification.

What is labeling for medical devices?

Labeling includes all labels and other written, printed, or graphic matter on a medical device or its container, including instructions for use and safety information.

How long does it take to make a university spinout acquisition-ready?

Typically 12-18 months from securing rights to acquisition-ready status, depending on technology complexity, regulatory requirements, and market validation needs. The commercialization sprint model compresses this timeline through focused execution.

What is the difference between SBIR and STTR funding programs?

SBIR is for small businesses only, while STTR requires collaboration between small businesses and research institutions. Both provide non-dilutive funding but should be treated as funding mechanisms, not business models.

What is a tech transfer office and what do they do?

A TTO manages university intellectual property, negotiates licensing agreements, facilitates technology transfer from research to commercial applications, and helps researchers commercialize their innovations.

What is a proof of concept in medical device commercialization?

A POC validates both technical feasibility and market demand. It should produce data that reduces acquisition risk by demonstrating performance, usability, and commercial viability in real-world conditions.

What is the difference between a university spinout and a startup?

A university spinout is specifically formed to commercialize university IP through licensing agreements, while a startup can be formed independently. Spinouts have unique challenges around IP rights, academic culture, and university policies.

What is field of use in licensing agreements?

Field of use defines the specific application area or market segment for which a license is granted. It determines the scope of commercial rights and restrictions, allowing universities to license the same IP to multiple companies for different applications.

What is backend economics in licensing?

Backend economics are the financial terms in licensing agreements, including royalties, milestone payments, and equity participation. They determine how revenue is shared between the university and licensee over the life of the agreement.

What is the difference between licensing and spinning out?

Licensing grants rights to existing companies to commercialize university IP, while spinning out creates a new company to commercialize the IP. The choice depends on market conditions, IP complexity, and available resources.

How do I license IP from a university?

Most require going through the Tech Transfer Office. We work directly with TTOs to execute licenses or exclusive options with clear field-of-use definitions and backend economics aligned to your goals.

What is an SBIR/STTR commercialization partner?

We help translate grant-funded R&D into market-ready businesses, leveraging SBIR/STTR funding to reach market proof without becoming dependent on VC to fund the path.

How can you help with tech transfer?

We secure rights, build the commercial model, validate with market proof, and package the asset for a clean transaction, reducing time to deal and increasing backend value.

What is university medtech licensing?

It's the process of securing rights from a university to a medical device innovation, usually through the TTO. We specialize in structuring these deals to support a fast commercialization sprint.

How do I take my PhD research to market?

Secure rights, confirm market fit, design a viable commercial model, and validate it with pilots or early contracts. Our model delivers this in under 18 months.

Can you help with academic medical device startup funding?

We help identify and secure non-dilutive funding (grants, strategic investment) to reach market proof without raising VC prematurely.

What is proof of concept funding for a medical device?

It's funding used to validate technical feasibility and market viability. We design POCs around acquirer metrics so the data directly supports a transaction.

Who do you work with at universities?

We work with Principal Investigators, PhD students, postdocs, Tech Transfer Offices, and early-stage medtech founders who have protectable IP and want to build acquisition-ready businesses.

What markets do you focus on for university spinouts?

Medical Devices & Diagnostics, Life Sciences Equipment, Food Safety & Environmental Monitoring, and Regulated Industrial Technology - sectors with high innovation and measurable acquirer demand.

How long does the commercialization process take?

Typical engagement: 12–18 months from rights secured to acquisition-ready. Timing varies by IP status, regulatory pathway, and proof-of-concept complexity.

Do you require funding upfront for university spinout work?

We work with teams who can fund early milestones without raising VC, typically through grants, strategic funding, or internal capital. The goal is to reach market proof before seeking external investment.

Are you a medical device startup accelerator?

No. Accelerators are cohort-based and focus on early development. We are a transaction-focused commercialization sprint, building acquisition-ready assets aligned to buyer criteria.

What is the difference between medtech and medical devices?

Medtech is a broader term that includes medical devices, diagnostics, digital health, and healthcare technology. Medical devices are physical products that diagnose, treat, or prevent medical conditions.

What is life sciences equipment?

Life sciences equipment includes specialized laboratory instruments and equipment used in biological research, drug development, and scientific analysis. These often require regulatory compliance and precision engineering.

What is food safety technology?

Food safety technology includes systems for detecting, monitoring, and ensuring food safety, such as pathogen detection, quality control systems, and compliance monitoring solutions.

What is environmental monitoring technology?

Environmental monitoring technology includes systems for monitoring environmental conditions, air quality, water quality, and other parameters for safety and compliance purposes.

What is regulated industrial technology?

Regulated industrial technology includes systems used in energy, manufacturing, transportation, and utilities that must meet specific safety, compliance, and performance standards.

What is the difference between diagnostics and medical devices?

Diagnostics are a subset of medical devices specifically designed to detect, measure, or analyze biological samples or physiological parameters. All diagnostics are medical devices, but not all medical devices are diagnostics.

What is digital health in medtech?

Digital health includes software, mobile apps, and digital platforms used for medical purposes. This includes Software as Medical Device (SaMD) and digital therapeutics that provide medical benefits.

What is lab automation in life sciences?

Lab automation includes robotic systems, software, and equipment that automate laboratory processes, increasing efficiency, accuracy, and throughput in research and testing applications.

What is quality control in food safety?

Quality control in food safety includes testing, monitoring, and verification processes to ensure food products meet safety standards and regulatory requirements throughout the supply chain.

What is compliance in regulated industries?

Compliance means adhering to regulatory requirements, industry standards, and safety protocols. It includes documentation, testing, reporting, and ongoing monitoring to meet regulatory expectations.

What is a principal investigator in university research?

A principal investigator (PI) is the lead researcher responsible for a research project, typically a faculty member who oversees research activities and intellectual property development.

What is intellectual property in university research?

Intellectual property includes patents, trademarks, copyrights, and trade secrets created through research. It provides competitive advantages and commercial value, and is managed by tech transfer offices.

What is the difference between patents and trade secrets?

Patents provide public protection for inventions in exchange for disclosure, while trade secrets protect confidential information without disclosure. The choice depends on the nature of the innovation and business strategy.

What is the PhD luminary illusion?

The PhD luminary illusion is the belief that academic accomplishments and reputation are sufficient for commercial success. It's thinking that research is the only proof that matters, when the market actually pays for commercial proof.

What is the difference between academic and commercial research?

Academic research focuses on scientific discovery and publication, while commercial research focuses on market applications and profitability. The transition requires different skills, timelines, and success metrics.

What is the role of universities in technology transfer?

Universities facilitate technology transfer through tech transfer offices that manage IP, negotiate licenses, and support commercialization. They provide resources, expertise, and infrastructure for bringing research to market.

What is the difference between invention and innovation?

Invention is the creation of something new, while innovation is the successful commercialization of that invention. Many inventions never become innovations due to lack of market demand or commercial execution.

What is the valley of death in technology transfer?

The valley of death is the gap between research funding and commercial funding where many promising technologies fail due to lack of resources, market validation, or commercial development.

What is the difference between basic and applied research?

Basic research seeks to understand fundamental principles, while applied research focuses on practical applications. Both are important, but applied research is more likely to lead to commercial products.

What is the role of graduate students in technology transfer?

Graduate students often contribute to research that leads to commercializable IP. They may become founders of spinout companies or key employees in commercial ventures based on university research.

What is the LIFT Commercial Accelerator Workshop?

LIFT is Strategic Spinouts' weekly workshop where PhDs, PIs, and innovators pressure-test their science and build actionable commercialization roadmaps to spin out from the university.

Who should attend the LIFT workshop?

The LIFT workshop is designed for PhDs, principal investigators, and academic innovators who want to commercialize their research and build acquisition-ready businesses from university IP.

What do you learn in the LIFT workshop?

Participants learn to pressure-test their science, build commercialization roadmaps, understand market validation, develop business models, and prepare for the transition from academic to commercial success.

How often does the LIFT workshop meet?

The LIFT workshop meets weekly, providing consistent support and accountability for academic innovators working to commercialize their research and build acquisition-ready businesses.

What is the difference between LIFT and other commercialization programs?

LIFT is specifically designed for academic innovators and focuses on the unique challenges of university spinouts, including IP rights, academic culture, and the transition from research to commercial success.